![]() ![]() The notification symbol for Facebook was originally blue, to match the palette of the rest of the site, “but no one used it.” So they changed the color to red-an alarm color-and clicking skyrocketed. Because, let’s face it, checking your “likes” is the new smoking.Īddiction is a condition in which a person engages in use of a substance or in a behavior for which the rewarding effects provide a compelling incentive to repeatedly pursue the behavior despite detrimental consequences. ![]() The tycoons of social media have to stop pretending that they’re friendly nerd gods building a better world and admit they’re just tobacco farmers in T-shirts selling an addictive product to children. The key to thriving in our high-tech world, they’ve learned, is to spend much less time using technology. ![]() They downloaded the apps and set up accounts for good reasons, only to discover, with grim irony, that these services were beginning to undermine the very values that made them appealing in the first place: they joined Facebook to stay in touch with friends across the country, and then ended up unable to maintain an uninterrupted conversation with the friend sitting across the table. ![]()
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